Blogging is one of the best and cost effective ways to sell your product and services. But selling through blogs require certain level of expertise and skills which everyone do not posses. So here we will see how through this medium you build a successful sales channel.
Use social media
When you are selling a product or services through your blogs then it is very important to spread words through the use of social media like facebook, twitter, linkedin etc. Companies with large marketing budgets can take the service of social media agency but you as a starter need to do the self-service and do all the work by yourself.
Send e-mail, updates regularly
Using e-mail to generate sales from blog is one another cost efficient way to sell your products and services. Though it may not quickly convert into sales but will definitely make user aware of your product and services. Sending regular updates regarding your products and services keeps your users well-informed.
Engage your reader
Focus on topics that will engage your readers and stay on the website for longer duration. Use the language that will help to increase the conversion rates. Write brief and to the point content, you can also start a small polls and contest for greater engagement.
Listen to your customers
It is very important to listen to your customers and reciprocate to their suggestions and feedback. When you listen to them they feel valued and chances of making sales through your blog increases.